Truckmania

Was it really a Top Design?

Thu, 14 Jul 2011 06:06:28 GMT

Channel Nine's new Jamie Durie vehicle Top Design debuted last night and the first show saw the contestants customising 6.1m shipping containers, something very dear to our heart. The real question is - did Jamie send home the right person? Or the wrong person? Have a look for yourself here: http://channelnine.ninemsn.com.au/slideshow_ajax.aspx?sectionid=6678543&sectionname=showtopdesign&subsectionid=7802306&subsectionname=Ep1RRSS

Do you think you can do better? Do you need some help. You know who to call......

Top Design - Why Didn't Jamie Call Us?

Fri, 08 Jul 2011 02:45:55 GMT

Rumour has it (http://www.smh.com.au/entertainment/tv-and-radio/back-home-and-on-cloud-nine-20110706-1h12u.html) that Top Design, Channel 9's brand new vehicle for the returning Jamie Durie (http://channelnine.ninemsn.com.au/article.aspx?id=8195173), will be using shipping containers as the basis for one (or more?) of their challenges.

We could have saved them all a lot of stress if they had simply called us! We've been modifying shipping containers for ten years, and have done many different campaigns using both 20'/6.1m and 40'/12.2m container platforms. For example - LG's wonderful Brand Studio (http://www.truckmania.com.au/gallery/33476-lg-brand-studio), or the infamous Lynxjet "Mile High Club" (http://www.truckmania.com.au/case-studies), part of a campaign which won NINE awards at Cannes. We've used them together for McDonalds, or separately fo HP (http://www.truckmania.com.au/gallery/32846-hire-fleet) and in every case they have been functional, unique, cost effective and quick. With all the advantages of flexibility, utility and standardisation, shipping containers can provide a quick, cost effective basis for developing a customised solution for you and your client.

Jamie - why didn't you call?

The Power of Moving Media!

Mon, 09 May 2011 23:06:30 GMT

"Moving bus ads are more engaging and memorable than stationary ads..." For more information go to this Ad News article.

We certainly believe in it - it's why we started the business! Our vehicle based media has been on the move for over ten years, with out truck based advertising providing impact and engagement across a variety of out of home campaigns. We have since extended this, utilising ads on courier vans to target pedestrians and high density population areas. Being constantly on the move, it is little wonder that vehicle based media is more engaging and memorable.

To find out how we can get your Media in Motion with our Truckback Media, and our Streetlite formats, contact Peter Henry on 02 9023 0753

'Funbulance' Fun for CBA!

Fri, 01 Apr 2011 06:24:37 GMT

BMF have commisioned the Mania Group to produce the CBA 'Funbulance'. A Mini Countryman wagon has been transformed into a 'Funbulance' by the Truckmania team by adding a full self adhesive vinyl wrap, a comedy super sized emergency beacon and an array of crazy car horns, as well as seat covers and accessories in fun colours. Streetseen provided the 'Funraisers' team who emulate the Clown Doctors and produced their custom made costumes and accessories. Look out for the 'Funbulance' and the 'Funraisers' as they visit 27 CBA Bank locations across NSW during April.

http://www.adnews.com.au/campaign/breaking-campaign-commonwealth-bank

Truckmania at the AFL Season Opener!

Tue, 29 Mar 2011 23:03:34 GMT

Truckmania supported the AFL Season opening by activating a precinct promotion on behalf of subnine and Hyundai at the MCG last week. A gleaming new Hyundai Santa Fe was featured on our custom built Hyundai display trailer, whilst a DJ pumped music to create a fantastic vibe as the crowd entered the ‘G'. The Hyundai sponsored mighty Carlton Blues had a superb first round win and we wish them all the best for the rest of the season.

Truckmania are experts at vehicle-based marketing – both in building custom units and in activating them for your brand. Contact us to day to discuss your next promotion.

People Care Wagon™

Mon, 28 Feb 2011 04:03:55 GMT

Naked asked us to obtain a fun vehicle to be used for tactical mobile promotions for their client People Care™. We chose a specially imported Nissan Cube as its friendly, boxy appearance aligns perfectly with the People Carebrand. The ‘Cube’ has been fully wrapped in People Care™ branding and features ‘emergency’ lights in amber and purple to match the brand colours. The People Care Wagon and promotional team will be seen out and about around NSW from February 2011 onwards.

For more details about People Care click here.

Solar Promotional Truck

Thu, 24 Feb 2011 22:16:27 GMT

Truckmania has been commissioned to build a unique vehicle to promote domestic solar energy products. Full details of this project are confidential but more information and pictures will be published when the vehicle has been completed, so watch this space for more news soon....

Our latest Streetlites® Campaign

Fri, 28 Jan 2011 05:29:04 GMT

Working on behalf of Research In Motion, our latest Streetlites® campaign has promoted the new Blackberry Torch on the sides of courier vans in Sydney. This inexpensive and unique out of home media product is the same size as standard street furniture panels (985mm x 1480mm) and targets pedestrians and car drivers in densely populated urban areas.

For more information about this product contact us on 02 9413 300. We are always growing our fleet, so we would like to hear from any courier van fleet owners who would be interested in working with us on this innovative vehicle based media product.

New Pepsi Max V8 Supercar Livery Launched!

Thu, 27 Jan 2011 06:01:08 GMT

Our sister business Grandstand, which specialises in planning, producing and performing Special Events has provided event staging and production services for M&C Saatchi - Sport & Entertainment and Pepsi, for the launch of the new Pepsi Max V8 Livery for 2011, together with their new signing - driver Greg Murphy and the Kelly racing team. For more details visit our Grandstand News section and the Grandstand Gallery. Check out the news on the official V8 Supercars website as well 'Pepsi and Murphy join forces'.

Tania wins a Moke!

Tue, 18 Jan 2011 01:26:03 GMT

This lucky lady - Tania - is receiving the keys to the main prize in the national XXXX 'Thirsty Camel Competition - A 'pimped up' XXXX Moke, which is handy, as she lives right on the beach in SA!

XXXX 'Thirsty Camel' Moke

Fri, 10 Dec 2010 00:12:06 GMT

We have just 'pimped' a 1980's Leyland Moke, to be used as grand prize in a National XXXX 'Thirsty Camel' competition. The Moke features custom embroidered seats, a XXXX Gold custom paint scheme, a party strength sound system!...And a Surfboard rack. The lucky winner just happens to live by the beach in SA!... For more details check out the pictures in our Gallery.

Ferrero Rondnoir Truck Campaign nominated for a 2010 B&T Award

Thu, 21 Oct 2010 22:00:17 GMT

The Ferrero Rondnoir Coffee & Chocolate retro-style sampling vehicle, designed and built by Truckmania and commissioned by 'One Green Bean' & HOST, has been nominated for the 2010 B&T Awards in two categories.

The Old Firm Wins Bathurst

Mon, 18 Oct 2010 03:44:17 GMT

Craig Lowndes and Mark Skaife, driving for Team Vodafone, combined to win V8 Supercar’s premier event, the Supercheap Auto Bathurst 1000. Lowndes, now a five time winner of the race, drove the last 79 laps in a mighty effort of endurance. For his now part-time teammate Skaife, this was a sixth victory in the event, elevating him even closer to the late, great, Peter Brock’s record of nine victories at the mountain. Adding to Team Vodafone’s joy, XXXX Ambassador Jamie Whincup, with co-driver Steve Owen, brought the other Team Vodafone Commodore home in second place in a form finish one-two for the team, a feat not achieved since the “Last of the Big Bangers” victory by Peter Brock in 1984. Now, as then, day-glo red Commodores. Furthering the joy, but this time for XXXX, Garth Tander (another XXXX Ambassador) teamed with Cameron McConville to complete a Holden clean sweep of the podium, taking third for HRT. Disappointing given last year’s result for the pair (Tander won, McConville was second), but both drivers were pleased with the result, especially given the trials of the day, including the door falling off the car during a pitstop! The race was won in record time, despite several safety cars. The biggest moment of the day was Fabian Coulthard’s, with a deflating left rear tyre letting go on lap one as he turned into the Chase at just under 300km/h, resulting in one of the biggest shunts at Bathurst in years. With many focused on the leaders, most punters missed the initial accident, but were awestruck when replays showed Fabian walk away. However, those watching from the top deck of the XXXX Gold Retreat at Murray’s Corner, with views from the finish line all the way up to Forrest’s Elbow, were well placed to see the debris flying through the Chase. A lucky escape. Congratulations to the winners, and all involved. Another Great Race!

Bathurst 1000

Thu, 07 Oct 2010 01:27:17 GMT

Look out for the newly refurbished XXXX Retreat at the Bathurst 1000 this weekend and while you are there head over to the Dick Smith retail zone to try your hand at high speed wheel changing at the Energizer Wheel Change Challenge... The 'challenge' has been designed and built by our sister company Grandstand and operated by promotional staff supplied by Streetseen.

The PNG Road Safety Campaign featuring Neville Costigan

Wed, 29 Sep 2010 05:01:16 GMT

Earlier this year Truckmania produced and installed vehicle wraps for an innovative Road Safety Campaign in PNG on behalf of Paul McCarthy Advertising. In this article Neville Costigan talk about why he and other NRL players have endorsed and added their faces to the campaign....

http://www.smh.com.au/rugby-league/league-match-preview/costigans-road-to-redemption-paves-the-way-for-change-in-png-20100928-15vwe.html

An Interesting discussion about the power of OOH Media

Wed, 22 Sep 2010 23:31:45 GMT

Out of home media can increase consumers' memory of other media. Out of home acts as a multiplier, using its cost effective broadcasting capabilities. Even more effective with a unique vehicle based medium such as ours. Our truck advertising formats, as well as our courier van format, Streetlites can help you complement your use of other media. Contact us today for more information. To learn more about the study, see here: http://www.bandt.com.au/news/3F/0C06C93F.asp#comment

Truckmania Hire Fleet

Mon, 13 Sep 2010 22:50:16 GMT

In addition to the range of container based showcase units we have available for hire, Truckmania also has a number of vehicles for hire, including a Mercedes 'Actros' Prime Mover 6 x4, a Medium height, MWB, Ford Transit and a new 4.5 litre V8 Toyota Landcruiser with a towing capacity of 3.5 tonnes. Call 02 9413 3000 for more details.

Truckmania International!...

Sun, 01 Aug 2010 23:09:49 GMT

Truckmania is currently working on a unique, cutting edge Mobile Exhibition Unit which will tour throughout sub-Saharan Africa. More details of this exciting project soon.

We are currently also handling enquiries from Cambodia and Brazil.

Sportingbet Mobile Betting Kiosk

Fri, 09 Jul 2010 00:55:46 GMT

Truckmania has designed and built a unique Mobile Betting Kiosk for Sportingbet, based on a LWB, High Roof, Mercedes Sprinter platform. The vehicle provides punters with instant ‘live’ access to the full range of Sportingbet services from Australia’s biggest bookmaker, enabling them to bet at the racetrack, ring side, stadium or arena – wherever a major sporting activity is taking place. The vehicle is double sided and features symmetrical gull-wing doors and roll-out awnings which open to reveal six pairs of screens, allowing up to six punters to use the van simultaneously. In addition, amongst many of the other systems, the vehicle has a Wi-Fi zone, so those with smartphones can bet within that perimeter, meaning the van can service potentially hundreds of punters all at once. Is there a better way to bet?

Carlton Mystery Prize Crate Meets The Big Prawn

Mon, 05 Jul 2010 01:10:33 GMT

The crate continues to make its way around the Eastern Seabord on the way to Melbourne for the Grand Prize Reveal, passing some classic Aussie icons on the way...

Chocolate Truck

Mon, 05 Jul 2010 01:09:00 GMT

Truckmania sourced a classic 1958 Bedford Truck to convert into a mobile chocolate and coffee sampling vehicle for HOST and ‘One Green Bean’, to promote a new range of Ferrero ‘Rondnoir’ chocolates. The vehicle was mechanically prepared by Truckmania, before a custom showcase and storage unit was added to the cab chassis. The truck is completely self-contained and features heritage look product display shelving, refrigeration, a generator, bulk storage and a sink. The vehicle has delivered thousands of free chocolate samples and espresso shots in NSW, VIC and QLD.